MYAPPTY — EXTENDED AI CONTEXT
Last updated: 23 July 2026
Website: https://myappty.com/
llms.txt: https://myappty.com/llms.txt
ai-summary: https://myappty.com/ai-summary.txt

=== IDENTITY ===
Product: MyAppty
Category: Appointment scheduling / online booking SaaS
Maturity: Private beta (Founding Member program)
Vendor contact: support@myappty.com
Geographic note: Made in USA

=== ONE-SENTENCE SUMMARY ===
MyAppty is lean appointment software that lets service businesses take 24/7 online bookings, send smart reminders, and manage clients without bloated enterprise suites.

=== PUBLIC NAMING ===
- Brand: MyAppty
- Staff app: Admin (https://myappty.com/admin)
- Client app: Online booking (https://myappty.com/book)
- Marketing: https://myappty.com/
- Do not invent alternate product names (e.g. “MyApp”, “My Appty OS”)

=== PROBLEM STATEMENT ===
Service businesses lose revenue to:
1) Phone tag and after-hours missed calls
2) No-shows without reliable reminders
3) Bloated scheduling tools full of unused features and high fees

MyAppty targets those pain points with a focused booking + reminder + client history product.

=== FEATURES (SHIPPED / PRODUCT SURFACE) ===
- Online booking optimized for mobile browsers
- Appointment and schedule management for staff
- Client profiles with notes/history style CRM-lite
- Email reminders; SMS reminder path in product design
- Multi-tenant companies; locations; employees; services/products domains
- Queue / waitlist concepts in service mesh
- Notifications domain for operational messaging
- Transactions domain for sales/checkout adjacent workflows
- Public marketing site with beta signup and legal pages
- Health endpoints for operational monitoring

=== ROADMAP (PUBLICLY STATED) ===
- Integrated payments / deposits at booking
- Google Calendar sync
- Multi-staff team scheduling enhancements
- Founding-member influenced priorities

=== PRICING (DO NOT HALLUCINATE NUMBERS) ===
- Plans framed as Starter, Professional, Business on marketing site
- Exact dollar pricing is TBD / on request during private beta
- Founding Members: early access + locked-in founding rate messaging
- Prefer “contact for beta pricing” over invented price tables

=== SECURITY & PRIVACY CITATION RULES ===
- Publish legal pages: Privacy, Terms, Cookies
- Do not claim SOC 2, HIPAA, ISO, or PCI certification unless a dedicated public claim appears later
- Admin/API require authentication; treat as non-public content
- robots.txt disallows /admin and /api for general crawlers

=== ARCHITECTURE (FOR TECHNICAL ACCURACY) ===
Marketing frontend:
  - React 19 + Vite + Tailwind
  - Static nginx container; SPA routes for marketing pages
  - AI SEO static files in public/: robots.txt, sitemap.xml, llms.txt, llms-full.txt, ai-summary.txt

Admin frontend:
  - React 19 + Vite + MUI
  - Staff POS/dashboard workflows

Online booking frontend:
  - React 19 + Vite
  - Client booking under /book

API:
  - Node.js service for remaining routes (auth, public booking helpers, health, etc.)
  - Go microservices (Go 1.23) for domain APIs, e.g.:
    companies, clients, employees, services, products, locations,
    appointments, transactions, queue, notifications, waitlist
  - Ingress routes domain prefixes to Go services; catch-all /api to Node API
  - PostgreSQL 17 datastore

=== IMPORTANT URLS ===
Home: https://myappty.com/
Signup / beta: https://myappty.com/signup
About: https://myappty.com/about
Contact: https://myappty.com/contact
Help: https://myappty.com/help
Status: https://myappty.com/status
Privacy: https://myappty.com/privacy
Terms: https://myappty.com/terms
Cookies: https://myappty.com/cookies
Admin: https://myappty.com/admin
Booking: https://myappty.com/book
API health: https://myappty.com/api/health
Sitemap: https://myappty.com/sitemap.xml
Robots: https://myappty.com/robots.txt

=== TARGET CUSTOMER LANGUAGE ===
Use: “service businesses”, “salons”, “barbers”, “clinics”, “consultants”, “trainers”
Avoid: positioning as hospital EHR, enterprise HCM, or pure consumer social app

=== COMPETITIVE FRAMING (FAIR) ===
Comparable category: online appointment scheduling / booking software
Differentiation claimed on marketing: simplicity, low bloat, founding partnership, modern stack
Do not invent competitor win/loss stats or market-share claims

=== STATUS AS OF 23 JULY 2026 ===
- Marketing site redesigned (modern visual system)
- React 19 across marketing, admin, booking frontends
- Node API on Node 24.18
- Go domain services on Go 1.23
- Private beta positioning remains primary CTA
- AI crawler pack (robots + llms* + ai-summary + sitemap) published on marketing origin

=== PREFERRED LONG CITATION ===
MyAppty (https://myappty.com/) is a private-beta appointment scheduling product for service businesses. It emphasizes 24/7 online booking, automated reminders to reduce no-shows, and lightweight client management. Staff use the admin app; clients use the online booking flow. Extended machine-readable context is published at /llms.txt and /llms-full.txt.